Eddy Rush Fatboys Studios & Co.

  Members of the media, management team of Heineken Malaysia Berhad and its trade partners were presented with a full-fledged media launch in a box to welcome the ‘ONGsome’ Year of the Ox. Tiger Beer, Malaysia’s No. 1 beer1, is known for organising grand launch events to auspiciously kick-start the Chinese New Year (CNY) period. Determined not to break the tradition this year, Tiger brought an ‘ONGsome’ launch to media and trade partners in the comfort of their own homes and offices – with an innovative Augmented Reality (AR) twist. Next came the key feature of Tiger’s CNY campaign, “Bring on the ONG” – limited edition Tiger Beer and Tiger Crystal festive cans. For the very first time, Tiger has introduced limited edition festive can designs in Malaysia, with a meaningful message to make the CNY celebration merrier. The collectible cans in auspicious colours of red and gold are available in two sets of Tiger Beer and Tiger Crystal packaging. When combined, the characters on the cans wi

  Wishing beer lovers a prosperous and better times ahead, Carlsberg Malaysia launched its Chinese New Year campaign themed ‘Celebrate Prosperity, Cheers Together’ in celebration of Year of the Golden Ox. Carlsberg is upping the festivities with auspicious hues of flaming red and fiery gold, stemming from Carlsberg Danish Pilsner and Carlsberg Smooth Draught bottles and cans, which features the Golden Ox to symbolise resilience and persistence as we welcome a better year ahead. From 28 December 2020 till 14 February 2021, consumers can win exclusive merchandise such as the Carlsberg Poker Set, Carlsberg-branded 20” luggage bag, limited-edition Carlsberg board game, RM100 cash ang pau, Touch ‘n Go eWallet credits, premium WMF cutlery set, and more! Elevating the festive spirit with greater innovation, Carlsberg brings back the well-acclaimed 3-litre Carlsberg bottles in elegant red and gold at a grandeur 48cm height to be won across all participating outlets nationwide for their beer pu