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Shopee Unveils 2024 Raya Fashion Trends Online

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KUALA LUMPUR, 4 MARCH 2024 - Today, Shopee, the leading e-commerce platform in Southeast Asia and Taiwan, unveiled Raya Stail Kita study of Malaysian shopping preferences online this Ramadan and Raya season. The survey of over 1,000 online shoppers conducted last month reveals a rich tapestry of influences, from modest wear to nostalgic traditions, guiding Malaysians’ personal fashion styles and beauty trends. Every year, the platform observes its peak e-commerce shopping and delivery periods for 52 days over Ramadan and Raya as Malaysians actively seek clothes and accessories to prepare for balik kampung.Th e overwhelming majority of Malaysians, over 9 in 10 surveyed, are driven to shop foremost by coordinating looks with their whole family this Raya. Within this group, 50% want colour-coordinated outfits, 16% match in comfort and practicality for specific functions, 14% pick one fabric, brand, or theme to wear, and 12% pick a 2024 trend to follow. Only a minority, 8%, of shoppers do

MGTC & Shopee’s "Jom Beli Produk Hijau" Campaign Sees Malaysians Embrace Sustainable Shopping

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KUALA LUMPUR, 26 February 2024 - The "Jom Beli Produk Hijau" campaign, a collaboration between the Malaysian Green Technology and Climate Change Corporation (MGTC) and Shopee, successfully promoted sustainable shopping habits among Malaysians. Running for four months from September to December 2023, the campaign aimed to encourage eco-conscious consumption and promote sustainability in Malaysia's marketplace. The campaign achieved 100% voucher utilisation of RM60,000 on MyHIJAU-tagged products, a green product recognition scheme endorsed by the government. This accomplishment demonstrates a strong commitment from Malaysian consumers to support local sustainable products and indicates a significant shift towards environmentally friendly purchasing habits.    A total of 1,195 local sellers participated, listing over 3,600 green products. Paper products emerged as the top-performing category, accounting for 73% of total sales. Paint closely followed, representing 17% of tota

Bella Hazaha Makes Pyjama Fashion Go Viral on Shopee Live

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KUALA LUMPUR, 26 February 2024 - One homegrown Shopee Live entrepreneur has disrupted the Malaysian sleepwear market by targeting customers searching for trendy, modest, and affordable pyjamas that can be worn publicly. Bella Hazaha Pyjamas, launched in September 2023, has carved out a unique space in ready-to-wear pyjama fashion, by selling over 500 pyjamas daily[ Bella Hazaha Pyjamas sold over 93,000 pyjamas since its inception in September 2023.] and becoming a top seller on Shopee Live. "Shopee Live has been a game-changer," says founder Bella. "Gone are the days of niche social media advertising. Now, I connect directly with customers, showcasing products in real time. It's like having a personal shopping assistant – the platform tracks orders while the host explains each pyjama's details. This has streamlined operations and boosted my business significantly. I even opened a physical office and warehouse to meet demand!" Redefining Sleepwear Beyond the

Ramadan Bersama Shopee: Your Ultimate Destination for Ramadan Essentials!

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KUALA LUMPUR, 23 FEBRUARY 2024 -  As the sacred season of Ramadan draws near, Shopee warmly invites you to join our exclusive Ramadan Bersama Shopee campaign! Experience a seamless shopping journey filled with convenience, savings, and blessings, making Shopee your ultimate destination for all your Ramadan essentials. Enjoy the Convenience of Free Shipping, No Minimum Spend With Shopee's Free Shipping offer, shopping becomes effortless and worry-free, as there's no minimum spend requirement. Explore a diverse array of products, from elegant jewellery by Habib and Masdora to skincare essentials from Skintific, and prayer items offered by Siti Khadijah. Discover the latest Raya wear from popular brands like Naelofar, Panda Eyes, Zoe Arissa, and others. Indulge in succulent dates, vibrant decor, iftar cooking essentials, and all other Ramadan necessities conveniently delivered to your doorstep. With Shopee, your shopping experience during the sacred season of Ramadan is enhanced,

Shopee Affiliates Embrace Authenticity & Personalisation in 2024

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KUALA LUMPUR, 16 February 2024 - Shopee, the leading e-commerce platform in Southeast Asia & Taiwan, has conducted their ‘Championing Inclusive Commerce 2024’1 study involving over 3,000 affiliates, revealing a resounding positive sentiment for the year ahead. The results highlight a significant trend towards humanised content and increased immersive experience of livestream. Shopee Affiliates are emerging as key players in shaping consumer perceptions. The study reveals that over two-thirds of affiliates are eager to create more personalised content, emphasising authenticity and genuine engagement. This trend is underlined by the staggering 420% increase in affiliate-driven orders last year, with over 60,000 new affiliates joining the Shopee ecosystem in 2024 so far. Kenneth Soh, Head of Marketing at Shopee Malaysia said “We have outstanding affiliates who have driven exceptional traffic growth, lending credibility to local sellers and brands through quality content that resonates
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Genting Highlands, 3rd February – Renowned as the emerging central business district in Genting Highlands, King’s Park distinguishes itself not merely a developer but as the visionary force behind a monumental RM10 billion project, including the forthcoming Hard Rock Hotel Genting Highlands and the Accor Group’s Swissotel Genting Highlands.    Under King’s Park ESG commitment, the developer is riding high on the Year of the Dragon on a positive note by announcing that it is making a donation of a 7.75-acre land in Bentong to Persatuan Kebajikan Kanak-Kanak Istimewa Insan (PKKII) – a home for mentally challenged children based in Kuchai Lama, today.  The event held in King’s Park saw the presence of YBhg Dato’ Haji Zainal Abidin Bin Haji Sakom, Chairman, YBhg Dtin Dr Hjh Hartini Osman, Advisor  and Encik Zulhairy Bin Jalaluddin, Director from Yayasan Basmi Kemiskinan,  Dr Tiew Chew Ming, Founder & President of PKKII and Mr Darren Yang Managing Director of Cornell Academy. They were

Four Budget-Friendly Finds on Shopee Live To Transform Your Home this Chinese New Year

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  KUALA LUMPUR, 31 January 2024 - As Chinese New Year approaches, the desire for renewal stirs within. The festival symbolises a fresh start, abundant laughter, warmth, and joy. This year, many Malaysians are turning to Shopee Live, a platform overflowing with budget-friendly finds that transform Chinese New Year preparation into a delightful adventure. Transform your home into a festive haven without breaking the bank. These curated finds from Shopee Live will make your guests feel right at home. Dress Your Pets for Luck & Laughter with Ezlife  Chinese New Year brings out the need for new clothes in red as it symbolises a fresh start. This year, let the joy extend to your furry family with Ezlife's Pet Chinese New Year Costumes! Choose from six adorable designs, each embodying wishes for luck, prosperity, and abundant happiness. Family photos just got a whole lot more unforgettable as you capture these playful pups and purring princesses in their festive finest. Ezlife recentl