Eddy Rush Fatboys Studios & Co.

KUALA LUMPUR, 11 July 2024 – In today's fiercely competitive retail landscape, micro, small, and medium-sized enterprises (MSMEs) in the fashion industry encounter significant hurdles in captivating shoppers, even across e-commerce. Unlike other sectors, fashion MSMEs not only vie against each other but also contend with prominent, resource-rich brands with broad recognition. The vast array of online options available to consumers poses a challenge for smaller players to stand out. Constrained by limited budgets, manpower and tech limitations, coupled with the need to establish trust with potential customers, Malaysian MSMEs face an uphill battle in driving conversions and nurturing repeat business. However, amidst these challenges, strategic solutions are available to support the growth of MSMEs. By focusing on outstanding customer service and customer-centric strategies, Malaysian businesses can stand out from the competition, forging strong, lasting relationships with shoppers.

KUALA LUMPUR, 5 July 2024 – Shopee, the leading e-commerce platform in Southeast Asia & Taiwan, is at the forefront of providing inclusive Muslimah fashion options for Malaysian women. Shopee’s Gaya Lagi Lit Inclusive Fashion Study revealed that a staggering 93% of respondents prioritise finding Muslimah and inclusive clothing options on the platform. This isn't just a preference – nearly all respondents (98%) expressed confidence in Shopee meeting their needs for this specific style. These findings solidify Shopee's position as the go-to destination for Muslimah fashion that caters to a wide range of styles and body types. Nearly three-quarters (74%) of respondents identified inclusive clothing that accommodates age, size, and body type as their top priority. Additionally, 16% seek modest clothing suitable for all activities, highlighting the need for versatile pieces that fit seamlessly into their lifestyles. The remaining 10% expressed interest in sustainable materials a

KUALA LUMPUR, 1 July 2024 - Unleash your inner fashionista and elevate your style with Shopee's unmissable 7.7 Mega Fashion Sale! Experience a seamless shopping extravaganza, with everything you need to curate a show-stopping wardrobe refresh – all at your fingertips. From 1 to 9 July 2024, amplify your personal style and shop smarter than ever at Shopee's 7.7 Mega Fashion Sale. Daily 11 Fashion Steals with Super Seringgit Fashion Deals Dive into a treasure trove of on-trend styles and score steal-worthy deals at just RM1 on an exciting curation of fashion must-haves from 1 to 9 July. From statement sneakers that elevate your everyday look to chic handbags that add a touch of sophistication, there's something for every style. Don't miss out on this daily chance to refresh your wardrobe with unbeatable prices across a vast selection. Start shopping at 12PM and revamp your look for less! Free Shipping No Minimum Spend Level up your wardrobe without shipping worries this S

KUALA LUMPUR, 12 June 2024 - Shopee's 6.6 GayaLitLit #ShopeeHaul livestream fashion series generated 423,000 likes for empowering women nationwide with confidence. From May 31 to June 6 2024, Malaysian celebrities and influencers Sasha Abdul Aziz, Sherry Alhadad, Afifah Nasir, and Bella Astillah provided styling tips and promoted local sellers oh Shopee Live, all united by the belief that every Malaysian woman can style herself with dignity affordably. Shopee collaborated with local Muslim fashion brands M2 Dream, DEEM Store, ZUCCA, Panda Eyes, KM Fashion Center, Stynis Traveller Luggage & Bags Store, Zoe Arissa, Tudung Exclusive and ZEKE Store. The collection features versatile Muslimah clothing items, perfect for a variety of styles and occasions. All the items in the collection were priced between RM1 and RM40, making it super affordable for everyone. Throughout the livestream, viewers enjoyed a masterclass in affordable fashion led by the celebrity influencers. Each influen

Kuala Lumpur, 15 June 2024 – Heineken® has once again delivered its promise of providing refreshing experiences, captivating nearly 18,000 attendees at this weekend's Heineken® Refresh cross-genre music event at Sunway Lagoon Surf Beach. The second instalment of Heineken® Refresh saw enthusiastic fans eager to elevate the way music is shared, inspiring them to break their musical bubbles and explore fresh sounds. Pushing the boundaries of live music events, Heineken® Refresh featured refreshing innovations that surprised and delighted fans. World Top DJ Alok from Brazil was brought by Heineken®  to headline the event, marking his first performance in Malaysia. Known for his genre-bending Brazilian Bass production style, Alok’s hour-long set featured a unique blend of spanning genres, including the best R&B, Hip Hop and chart topping EDM hits. There wasn’t a dull moment, and it got fans hyped up to see him perform for the first time. Heineken® Refresh also featured regional supe