Shopee Uplifts Influencer Community in Malaysia
KUALA LUMPUR, 15 NOVEMBER 2022 -- Shopee, Malaysia’s leading e-commerce platform, continues to uplift the nation’s expanding influencer community to grow across Shopee’s various programmes with the recent Shopee Influencers Fest 11.11 Countdown Party. Key Opinion Leaders (KOLs) were given the opportunity to build and strengthen their personal brand on Shopee via networking sessions with the influencer community and connecting with key brands.
Shopee’s latest influencer study highlighted the importance and relatability of the influencer community online to the Malaysian public, proving that Shopee content creators play an invaluable role in the online ecosystem. The e-commerce platform showed their appreciation for these KOLs with the Shopee Influencers Fest 11.11 Countdown Party, where almost 80 influencers celebrated their growth and achievements in 2022.
During the event, KOLs were given the opportunity to network exclusively with brands present, build relationships with like-minded influencers in the community, and take part in fun and engaging activities with old and new friends.
“Being a Shopee content creator has helped me to grow my personal branding as an influencer and gain more trust among my followers over the past year. I enjoy being a part of this community as I can learn from other influencers on how to grow and improve myself. Joining the programme has also opened up more opportunities for me to collaborate with brands that I have dreamt of working with,” Eizuwan Eizuddin, Shopee Affiliate shared his experience on being a part of Shopee’s influencer community.
Shopee also has various programmes to uplift their KOLs such as Shopee Masterclass, where creators have knowledge-sharing sessions, and Shopee House, a bi-monthly get together to share, connect, and get to know each other. Above all, Shopee also ensures that nano and micro influencers affiliated with the platform are armed with the necessary skills to create innovative and relevant content.
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