DASHING Anytime EDT , Malaysia

SMELL GREAT ANYTIME, ANYWHERE – FOR MEN ONLY!
Looking good and presentable is the desire of every modern man . Apart from good dressing and postures , men of all ages increasingly recognize bodily scent too can affect a man’s personal image and acceptance by others. This is why among those who use fragrance , there is a high degree of reapplication throughout the day . “A good look must be complemented with good smell,” says Mr. Venkat Jangam , Marketing Manager of Wipro Unza Malaysia. “You can be dressed in the latest fashion from head to toe but oftentimes, it is the body odour that will be the ‘killer factor’ to making and maintaining a good impression. That is why it is important for a man, regardless of profession and status , to have pleasant body smell all time, throughout the day.”
Sensing the need for greater convenience to smelling great at all times and for all occasions throughout the day, DASHING , the purveyor of men’s grooming products and the market leader in mass male fragrance in Malaysia has developed Anytime EDT . New DASHING Anytime EDT is a compact sized, easy-to- use and convenient EDT range that can be used anytime and anywhere in a flash. It is designed to fit every pocket size like a neat credit card that is perfect for the man on the go .
“As a leader of male grooming brand in Malaysia, DASHING understands what most men need – a fragrance that evokes their true masculine soul from within but handy and approachable at the same time,”adds Mr. Venkat. “Now with the arrival of DASHINGAnytime that powerful desired expressive and impressive masculine scent of which can be stashed inside their pockets .”
Boasting stylish packaging design that aligns with today’s trend, the pocket-sized DASHING AnytimeEDT range comes in four unique variants – Cool, Active, Hattrick and Ultimate Kick .

1. Cool
- The olfactory embodiment of a contemporary man who is nonchalant, loves to hang around with friends and takes life easy. This masculine fragrance defines your identity and magnetism. A cool fresh scent topped with a captivating blend of bergamot and galbanum whilst accented with powdery amber and musk as base note. This scent is designed to exude the cool masculine charm within you .

2. Active
- Dedicated to the rugged men on the go who are passionate about life in the outdoors. Be confident and active with its incredible masculine fragrance. Topped with modern fougére nuances combined with a bright citrus top note, lavender, muguet heart and a novel amber background. This scent is bound to keep you active on your toes .

3. Ultimate Kick
- A scent made for champions, Ultimate Kick brings out the suave side in every facade of a modern man’s daily life. The Ultimate Kick features summer-like active fragrance featuring a concoction of lemon, enhanced with the freshness of cardamom supported by vanilla and a musky base.

4. Hattrick
- A winning strike for every DASHINGman,Hattrick’s enigmatic fragrance ignites one’s love for winning goals. Hattrick exudes the unique combination of apple and citrusy freshness, infused with floral notes and a hint of amber .
Retailing at RM7.00, DASHING Anytime EDT is available at major supermarkets, hypermarkets and pharmacies nationwide .

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